16HR COVERAGE: The e.l.f. 16hr Camo Concealer is a full-coverage, 16-hour wear concealer which conceals, corrects, contours and highlights for flawless skin. The shade Light Beige is light with golden beige undertones. Note: 16hr Camo Concealer shades run lighter; we recommend matching by bottle image.
ULTRA PIGMENTED & QUICK-DRY: The 16HR Camo Concealer has a highly pigmented thick formula that dries matte, is quick drying and won’t settle into fine lines or creases. Ideal for all skin types.
VERSATILE DOE FOOT APPLICATOR: This liquid concealer features a large doe foot applicator that applies the creamy formula evenly and precisely for maximum coverage, and allows you to sculpt, contour and highlight.

Contains over 30% enhanced mineral water
Helps protect against pollution: environmental aggressors, heavy metals and blue light
Provides non-chemical SPF 25 protection

CRUELTY FREE – Our products are not tested on animals
INSTANT SKIN ENHANCER – This natural-looking radiance works as a moisturizer to improve elasticity
HYDRATING – This lightweight cream blends effortlessly onto skin to offer a smooth appearance that comes without clogging pores

PUTTY PRIMER TRIO is a triple-threat primer set that grips makeup for all-day wear, features a smooth, velvety texture that glides over skin seamlessly, and is infused with skin-loving ingredients Squalane and Hyaluronic Acid.
PORELESS PUTTY PRIMER is perfect for those who want a poreless, flawless finish.
MATTE PUTTY PRIMER is perfect for those who want a shine-free matte finish.

Maybelline Fit Me Matte Foundation: For a natural looking medium coverage liquid foundation makeup, look no further; In 40 shades, you’ll find a fit for every skin tone; Best for normal to oily skin; refines pores for a natural looking matte finish
A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, “I woke up like this” finish
Maybelline Fit Me For A Flawless Face: With Matte + Poreless foundation or Dewy+ Smooth foundation with SPF 18, concealer, finishing powder, bronzer and blush, Maybelline New York Fit Me collection has everything you need to put your best face forward

Age Perfect Creamy Powder Foundation: This foundation is formulated with a Ceramide Antioxidant Complex and Minerals with a creamy, soft texture; Blurs pores and minimizes imperfections
Hydrated And Shine-Free: Upon application, it smooths and blurs lines, pores and dark spots and hydrates with a shine-free finish; Includes Easy to Use sponge for coverage that does not cake or settle
Age Perfect: Finally a makeup line specially designed for mature skin; Over 100 items including smoothing foundations, serum concealer, satin blush, caring mascara and hydrating lipsticks

LIKE BLOTTING PAPERS, BUT BETTER: This face roller is made of real volcanic stone, which soaks up excess oil instantly. It’s our secret for fresh, shine-free skin any time. Use it on a clean or finished face—it won’t mess up your makeup
MASSAGES AND MATTIFIES FACE: Rolling the stone roller across your skin feels heavenly, like a mini facial massage. Ditch your jade roller and use our 2-in-1 Mattifying face roller for oily and acne prone skin
EASY TO USE: Gently roll the face roller ball over your T-zone or anywhere skin is shiny. That’s it